Stonefly Technology
Blu Soft® System
Stonefly, market leaders in the fashion/comfort footwear industry are the innovators and sole patent holders of all products that contain BluSoft technology. BluSoft is a special gel insert that is placed into the sole of the shoe. This can be placed in the fore part of the shoe sole, within the shoe heel, or both..
Stonefly Technology
Blu Soft® System
Stonefly, market leaders in the fashion/comfort footwear industry are the innovators and sole patent holders of all products that contain BluSoft technology. BluSoft is a special gel insert that is placed into the sole of the shoe. This can be placed in the fore part of the shoe sole, within the shoe heel, or both..
Absolute Comfort
Our patented footwear comfort systems combine footwear design research and technological innovations to guarantee Absolute Comfort. 5% of our annual revenue from Stonefly shoes is reinvested into our Research & Design department ensuring that we continually strive to improve the comfort technology in our footwear and shoe designs.
"Bluesoft," the secret weapon of Stonefly
Boris Becker, one of the greatest tennis players of all time, is integral to the birth of what has become the Stonefly footwear success story. In 1993 the company gave him a gift of a pair of Stonefly shoes. The CEO Andrea Tomat stated "I have done as you suggested and integrated
Press
According to a recent article by Italian fashion consulting research institute PAMBIANCO, “absolutely comfortable” Italian brand Stonefly will continue to expand the number of footwear stores in China. The number of shoe stores currently stands in excess of 50 but it is expected to reach a total of 100 shoe shops in the near future.
Innovativo
Stonefly ha mescolato i disegni di ampio respiro scarpa italiana, innovativa capacità di ricerca delle calzature, esperienza e tradizione in non solo il design di scarpe Stonefly, ma anche la fabbricazione di scarpe dei suoi prodotti. Dai suoi primi giorni, l'azienda ha avuto come obiettivo la progettazione e la produzione di calzature moda per uso urbano e del tempo libero.